EIGHTEEN STUDIO · COLOUR SYSTEM

PRIMARY
Eighteen Red   HEX #FF0000   RGB 255, 0, 0     CMYK 0, 100, 100, 0   Pantone Bright Red C
Black          HEX #000000   RGB 0, 0, 0       CMYK 0, 0, 0, 100     Pantone Black C
White          HEX #FFFFFF   RGB 255, 255, 255 CMYK 0, 0, 0, 0       White

SECONDARY
Dark Gray      HEX #1A1A1A   RGB 26, 26, 26     Backgrounds, text and neutral elements
Medium Gray    HEX #6B6B6B   RGB 107, 107, 107  Secondary text, borders and dividers
Light Gray     HEX #E5E5E5   RGB 229, 229, 229  Backgrounds and subtle elements
Red Tint       HEX #FFE5E5   RGB 255, 229, 229  Highlights, badges and soft backgrounds

GRADIENTS
Primary  #FF0000 to #8A0000
Dark     #000000 to #1A1A1A
Light    #FFFFFF to #E5E5E5

USAGE RATIO
60% Eighteen Red · 25% Black · 10% White · 5% Gray

TYPOGRAPHY
Manrope for headlines (Extrabold, Bold, Semibold)
Inter for body text (Regular, Medium, Semibold, Bold)

Tagline: Ideas that move forward.
eighteenstudio.org/brand
